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Ceramica Royal aims overseas and chooses NuovaFima

Major investment in process automation at the new El Obour plant

Egyptian firm Ceramica Royal has once again placed its confidence in NuovaFima, the brand by NuovaSima SpA, the Sacmi Group company specializing in the design and production of end-of-line solutions (from automatic inspection to packaging, palletizing, handling and storage) and machines for the mosaic, third fire and trim segments. More specifically, the NuovaFima brand has provided first-class sorting lines for the Royal plant in the El Obour district, a part of the country decidedly cutting-edge in terms of technology and process automation.

The 2 new lines – successfully tested and started up a few months ago – will be used to manufacture large tiles, from 300x300 to 600x900 and even 900x1200. Such high added-value products are ever-more appreciated by the market and require the world’s best, most comprehensive technology. Consequently, both lines come complete with a NuovaFima automatic palletizer, sorting line (with 10 stackers) and automatic packaging unit.

Maximum process automation and continuous investment in the development of new sizes form the bedrock of this outstanding Egyptian company. Now, after sounding out other suppliers, they’ve once again put their trust in the technological quality of Sacmi solutions. With this latest investment Royal aims to expand not just on the home market – where it’s already one of Egypt’s highest-performing, most efficient ceramic firms – but also to make the most of interesting new opportunities on the export front.

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