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12/1/2008
Sacmi: putting innovation into beverages

Dubai Drink Technology Expo 2008, from 14th to 16th December

The next close encounter with beverage innovation will be at Dubai Drink Technology Expo 2008. From 14th to 16th December this event will be hosting major international players serving the “non-alcoholic beverage” sector. Aiming to promote and diffuse innovation in every aspect of drink processing, from raw material processing to bottling and labelling, this event also covers the distribution and marketing of finished products.

Sacmi, which will have its own area in the Zaabeel hall, n. E9, will be taking part in a seminar illustrating all the latest the Sacmi product range has to offer the beverage industry; that presentation will also take into account the most recent trends on international markets concerning bottle neck design, new self-regulatory standards, further developments in compression technology and the latest from the labelling world (sleeve application). Talks will be given by Filippo Pastorini, Area Manager of the Sacmi Imola Closures & Containers Division, and Giovanni Bevilacqua, General Manager of Sacmi Labelling.

This event looks set to be a big success: the organisers expect to host over 5,000 industry leaders in the capital of the United Arab Emirates, there to show off their innovation to a carefully selected and highly specialised public. This three-day event, to be held at the Dubai Convention & Exhibition Centre, will be divided into several different sections such as carbonates and functional drinks, “ready to drink” teas and coffees, fruit juices, bottled water, energy and wellness drinks, milk and liquid dairy products.

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